What is 3D digitization and its practical applications in business?

Digital Signage và tầm quan trọng trong truyền thông doanh nghiệp

1. What is 3D digitization?

1.1. Definition of 3D digitization

3D digitization is the process of using 3D scanning technology, digital imaging, or computer-based modelling to recreate a physical space as an interactive 3D model on a digital platform.

This technology enables businesses to store, visualise, and interact with digitised spaces in a realistic manner, thereby facilitating the optimisation of business operations, training, product presentations, and customer support.

Learn more: 3D digitization and 3D/360 smart interactive Web-App platform solution

1.2. Core technologies in 3D digitisation

To digitise a 3D space, businesses can utilise a range of advanced technologies, including:

  • 3D scanning: Utilising devices such as LiDAR, photogrammetry, or depth sensors to capture spatial data.
  • 3D modelling: Creating models from scanned data using software such as Blender, Autodesk Maya, or SketchUp.
  • Integration of virtual and augmented reality (VR/AR): Enhancing the interactive experience by enabling users to explore 3D spaces through VR headsets or AR applications on smartphones.
  • 3D/360 Web Applications: Displaying 3D spaces on a website platform, allowing customers to easily experience without the need to install specialised software.

2. 3D digitization process

The process of 3D digitization usually includes the following steps:

  • 3D scanning: Using specialized 3D scanners to collect data about the shape and color of the space or object.
  • Data processing: Raw data is processed to create an accurate 3D model, including editing, smoothing, and optimization.
  • Integration and publishing: The completed 3D model can be integrated into applications, websites, or virtual reality platforms for user interaction. 

3. Application of 3D digitization in business

3D digitization brings many benefits to businesses across various fields:

3.1. Real estate

Real estate companies can use 3D models to create virtual tours for customers, allowing them to explore every detail of an apartment or building without a physical visit. This not only saves time but also expands the customer reach.

3.2. Tourism and hospitality

The tourism and hospitality industry can utilize this technology to create virtual tour experiences for travelers. Customers can preview destinations, hotel rooms, or resorts through 3D models, helping them make booking decisions more easily.

3.3. Education and training

In the field of education, 3D digitization supports the creation of visual learning models, helping students and trainees gain a deeper understanding of complex concepts through virtual experiences.

3.4. Museums and exhibitions

Museums and exhibition centers can use 3D models to digitize artifacts and display spaces, allowing viewers to explore online and effectively preserve cultural heritage.

4. Benefits of 3D digitization for businesses

The adoption of 3D digitization brings numerous benefits to businesses:

  • Enhance customer experience: Customers can interact with and explore products or services in a detailed and realistic manner.
  • Save cost and time: It reduces the need for travel and the organization of physical events, replacing them with virtual solutions.
  • Boost marketing efficiency: Engaging 3D content captures customer’ attention and increases conversion rates.
  • Improve training processe: It provides an interactive and dynamic learning environment for employees.

5. 3D digitization solution from HPT

HPT proudly offers a 3D digitization solution and an interactive 3D/360 Web App that helps businesses accurately recreate spaces and objects in a digital environment. With advanced technology, we provide our clients with a smooth and realistic 3D interactive experience, effectively supporting industries such as real estate, tourism, education, and many other sectors.

For more details about the solution and implementation process, please contact HPT experts for timely consultation and support.

If you would like to learn more about 3D digitization solution, please contact HPT now!

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